Four Types of Diffusion
Relocation
When an idea is passed through migration usually from one land to another.
Hierarchical
When an idea starts in larger populated areas and slowly works its way down into the rural areas.
Contagious
When an idea travels like an infectious disease, ignoring the type of person it affects.
Stimulus
When the underlying idea is liked, but not the entire idea.
Time- Distance Decay
When information will eventually each most of an area.
Example - Media usually starts off in the larger cities and will eventually work its way down into the rural towns.
Example - Media usually starts off in the larger cities and will eventually work its way down into the rural towns.
Absorbing Barriers
Not allowing any information to pass through an area.
Example - Facial hair in our school is not allowed.
Example - Facial hair in our school is not allowed.
Permeable Barriers
Allowing only some of the information to pass through an area.
Example - Cell phone use is resricted to only a few areas in the school.
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Example - Cell phone use is resricted to only a few areas in the school.
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